More men are looking for natural ways to improve their health, which is why they are turning to Rooibos.

One of the biggest benefits of drinking Rooibos, is the advantage that it holds over alternative beverage options. Drinking the occasional beer, glass of wine, soft drink or fruit juice have their place, but it’s really about what you drink the most. If you drink Rooibos regularly, you’re going to reap the rewards of drinking a beverage with multitude health benefits, plus it’s caffeine-free.

Here’s how Rooibos can benefit men in particular:

  • Keeps high blood pressure in check
    Rooibos is known as a bronchodilator, which not only relieves respiratory conditions, but generally reduces high blood pressure.
  • Prostate health
    The tisane’s anti-inflammatory properties may be of interest to men who want to maintain prostate health as inflammation has been linked to prostate issues.
  • Boosts male fertility
    The high antioxidant levels in Rooibos could support healthy sperm and a higher sperm count.
  • Improves heart health
    Quercetin, another powerful antioxidant found in Rooibos, has been linked to the prevention of a wide variety of heart conditions. It promotes HDL – good cholesterol and inhibits LDL – bad cholesterol from adhering to the walls of arteries and blood vessels. This means added protection against various heart conditions, including arteriosclerosis, heart attacks and strokes.
  • Builds and repairs muscle tissue
    Not only do Rooibos’ free-radical fighting antioxidants help you look and feel younger by slowing down the aging process, but these also assist with improved recovery after exercise.
  • Skin health
    Rooibos’ antioxidants may help improve skin health, which can benefit men in terms of maintaining a youthful appearance.
  • Reduces risk of diabetes
    One of the rare antioxidants found only in Rooibos, is Aspalathin which helps to balance blood sugar, reduce insulin resistance and increase glucose absorption through the muscles. Aspalathin also boosts insulin production in the pancreas. This acts as a defensive shield against the development of type 2 diabetes.
  • Enhances physical performance
    Athletes will also benefit from Rooibos’ antioxidants that help to fight inflammation, boost circulation and heal damaged muscle tissue. Rooibos also contains a high concentration of magnesium and zinc, which aids in the production of testosterone, which is important for the body’s endurance and ability to recover. Rooibos also helps the body to absorb iron, which enhances the delivery of oxygen to the muscles – critical for endurance racing.
  • Lowers cancer-risk
    Research at the SA Medical Research Council found that in combination with a healthy lifestyle, both green (unfermented) and traditional (fermented) Rooibos, significantly inhibits the growth of cancer cells.

In addition to its health benefits, Rooibos comes in a wide range of flavours, from robust and bold to delicate and aromatic offering male consumers a diverse and delicious sensory experience.