ROOIBOS BECOMES A CELEBRI-TEA!

International and local celebrities such as golfer Gary Player, supermodel Cindy Crawford, acclaimed actor Sir Anthony Hopkins, actress Lerato Moloi, and singer James Morrison all love Rooibos. Even President Jacob Zuma is a fan!

Rooibos is internationally renowned for its versatility and numerous health benefits, but did you know that the herb which grows exclusively in a small area in the Cape has a major celebrity following? International and local celebs such as golfer Gary Player, supermodel Cindy Crawford, acclaimed actor Sir Anthony Hopkins, actress Lerato Moloi, singer James Morrison, and Duran Duran front man Simon Le Bon all love Rooibos and its unique properties. Even President Jacob Zuma is a fan – when asked what would be the first thing he did in office, he simply replied “Drink a cup of Rooibos tea with honey and lemon!”
Rooibos has also found its way into books with Precious Ramotswe, the lead character in Alexander McCall Smith’s best-selling series The No.1 Ladies Detective Agency, saying “This is a tea for people who really appreciate tea. Ordinary tea is for anyone”. In the books Ramotswe always serves Rooibos tea to her clients and guests. A television mini-series, now available on our screens, has been adapted from the books, which is set to make Rooibos even more famous.
The Rooibos brand has a strong following even in countries as far away as Canada where a local band, The Stills, have titled one of their songs “Rooibos”, after the lead singer’s fondness for the tea.
Some Hollywood A-listers that recognize the varied uses and benefits of Rooibos are Catherine Zeta Jones and Angelina Jolie. At the wedding of Catherine Zeta Jones and Michael Douglas, they served Rooibos flavoured ice-cream. Angelina Jolie’s perfect pout is lathered with a lip balm that boasts Rooibos and a variety of other unusual ingredients.
Oprah Winfrey is another Rooibos fan. In a recent interview with celebrity doctor, Mehmet Oz, she said “I love Rooibos tea because it’s decaffeinated.”
The South African Rooibos Council says “We are very proud of this trend-setting treasure of ours.” Rooibos seems to be gaining in popularity daily. In South Africa alone, there are well over 20 million cups of Rooibos tea drunk every year. Rooibos even has a loyal following on Facebook with over 4000 fans and group members.

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